In the fast-moving consumer goods industry, perception is everything. 3,000 new consumer goods launch every year, exposing consumers to thousands of products every shopping trip. Deciding what to buy depends almost entirely on what stands out in a very large crowd.
What are leading global brands doing better than those struggling to stand out on the shelf?
Discover how successful brands pull consumers in, and don’t just push products out. Find out how they consistently have:
A competitive edge
A more streamlined development cycle
Design freedom and speed to market
*Here’s a hint: They’re using multi-material, multi-color 3D printed prototypes throughout their design cycle.